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Aurora Marketing, Inc. when founded in 1987, represented manufacturers in the Metro New York and Northern New Jersey territory. Throughout the years, we developed The Aurora Group, an alliance of independent manufacturer’s representative firms, each of which specializes in sales and marketing of component, engineered electronic, electro- mechanical solutions and electronic manufacturing services. Our service territory has expanded to include upstate New York, Mid-Atlantic, Chesapeake and the Southeast. The Aurora sales team has technical backgrounds and extensive experience with manufacturers and distribution sales. We pride ourselves on building strong long-lasting relationships with our customers and manufacturers on all levels of management and disciplines. We fulfill the direct sales function in the territories we cover for the manufacturers we represent.

Value to principals
Honesty, integrity and hard work are our core values. With clear communication and vision, we exceed the expectations of sales growth and profitability for the manufacturers we represent.

Value to customers
Long standing relationships with our customers foster trust, dependability and efficient problem-solving solutions. By bringing the most current and cutting-edge technology to our engineering contacts, we enable our OEM customers to excel as the leaders in their respective industries. Through research and dedicated effort, we provide the best solutions to help our customers maintain their competitive edge.

Distribution partners
Across each and every industry we represent top manufacturing partners as well as strong channel partners. Our unique relationships with local distribution branches are one of the many things that sets the Aurora Group apart.  Because our lines require us to run product training for our customers, we spend quality time with distributor Field Application Engineers.  As a result of joint calls and referrals with outside sales staff, we stay in tune with design cycles and customer requirements.  Our manufacturers and customers benefit from this process of supporting the supply chain.

Aurora Group has been with Crestron for well over a decade. They’ve been able to help us scale our business upward by being an effective and diverse customer-centric business provider within our Engineering and Supply Chain organizations.

Keith James

Director, Strategic Supply Chain and MFG Ops., Crestron

The Aurora Group’s staff is accessible and knowable, handling our requirements professionally, responsibly and timely. They have the technical expertise to support the needs of our sales people and customers, as well as, having our trust to be a collaborative partner.

Aroura’s ownership and management created a long-standing organization based on integrity and successes for the customer, distributor and principal. “Highly Recommend!”

Anthony Di Sclafani

Director of Sales and Product, Dove Electronic Components Inc. - Setauket NY